The RCC Method Virtual Event
- Available now in the events center
Transcription
(…) Hey, hope you guys are having an amazing day. I’m recording this in advance because some of you guys have said, “Hey, we want to do these YouTube shorts highlighting homes for sale on our market, but maybe don’t have DaVinci Resolve on your computer or maybe you have an iPad.” So I’m actually going to create one of these on my iPad. And the only reason why I’m going to do it on my iPad is I want to show you that you can literally do this wherever you are. The only thing that you need is just a little hard drive. And I don’t know if I can show this up. You might be able to do it on your actual hard drive, but it’d be better if you can edit with like, this is a Sandisk external one terabyte drive. These are probably a hundred bucks now. They’re not terribly expensive anymore. But you want to edit from this just because it’s more secure, not from a safety perspective, but more from a not losing your footage perspective. And you’re not scratching the hard disk or the SSD on your iPad. So we always edit from these, whether we’re on the computer or whether we’re on here.
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I’m editing from this Sandisk right now. Normally we edit on this T7, but this T7 is recording this video right now, so I can’t use them both at the same time.
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The T7 is definitely the workhorse. This is the industry standard one. Again, one terabyte, probably somewhere around a hundred bucks. Not really sure how much it is. So you need an iPad, the free version of DaVinci Resolve, your website.
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And that’s it. We’re going to do it. So for some reason, I’m going to keep getting these little errors on my iPad. We’re going to fix this really quick.
(…)
All right, that looks like it’s fixed. So the other thing you’re going to need is aerial drone footage. Now, if you live in a common market, a major market, we actually can get this already without having to pay a photographer or taking one of our drones out there and paying for all that. We can use a service called Motion Array. They have aerial footage. So I’m going to share my screen. Let’s get into that. There may be a couple of glitches here and there, but I think we’ll be okay.
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So I’m going to go to Motion Array here and I’m going to go download. We’re going to do, let’s go pick one here.
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Let’s do,(…) we’ll do San Clemente. What can you get for a million and a half in San Clemente?
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So I’m going to go to the blog post right here that we already created. We’re going to let this load here for a second.
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Of course, every time when we do videos, everything takes forever. So what can you get for a million and a half in San Clemente? Now I’m only going to do six homes. That’s it. I’m on an iPad right now and I’m again, not sure why this is, no, it loads pretty quick, but I want to take screenshots of all six of these homes. So to do that on an iPad, I’m going to take my pencil here and I’m just going to drag up from the lower left hand corner and it’s going to, we’re going to go back to this screenshot. I don’t care about that one. Delete screenshot. And then this one we’re going to do full page because I want all of those, of those in there. So we’re going to click done.
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We’re going to save this. We don’t want a PDF. We want the image.
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Let’s save the image to files.
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And we’ll go ahead and go to our extreme SSD. We’ll create a new folder and we’ll call this San Clemente 1.5 million YouTube short.
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Let’s create another folder. We’re going to call this raw files.
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Go inside there and then we’re going to get homes San Clemente screenshot.
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And let’s just save right there. Okay. So now what we need to do is we need to go get, we’re going to go to delete screenshot. Now what we need to do is we need to go in here and we need to pull all of these screenshots out of this. Again, we’re doing this on the iPad on a Mac. You would just do command shift four. I don’t think that it works on here, but you can’t do,(…) you can’t draw a box. And I don’t think you can. Let’s see if we.
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I mean, you can crop every single time like this. That’s probably what we should do. Let’s do that.
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So we’ll just crop that one. We’ll hit. Yeah, that looks good.
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Save to files. We’ll go back to that extreme. This is this raw files. And we’re just going to call this home one.
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Oh, this is, is this going to save it as an image?
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Oh, that’s an image. Okay, cool.
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Okay. So I think we’re good on that. Let’s go to delete screenshot. We’re going to do command five again or command shift four again. Go back over here.
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Go highlight the second one.
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It looks a little weird. So we’ll pull that in a little bit. We’ll hit share.
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Save to files. We’re going to call this home two.
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Oh, you know what?
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It’s thinking we want this as well. So I don’t want that black screen. That’s because I’m connected to an external thing.
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We’re going to go to save the files again. Go back to extreme. Go back to all this home to go back to raw files. Save that right there.
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Okay. I’m going to go into files and see if those are saving correctly. So there’s files. Here’s my raw files. Okay. It saved the first one, right? For some reason didn’t save the error. Say the second one, right? Did not save the first one. So let’s go back to that. And then this is what I was talking about earlier with the settings here.
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Okay. So we go back to command shift four. We’re going to delete that screenshot. Come back over here. We’re going to change this one. Let’s get home one again.
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Okay. So let’s go again. We’re going to change the summary. We’re going to go to the screen. We’re going to save the last few things. Okay. Let’s go again. Okay. Let’s go back to real quick. We’re going to say that. That’s pretty good. Let’s pull that out a little bit. And we’ll go to there. We’ll go to save the files. Go find your extreme SSD. Go back to SC raw files. This one was home one.
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Save. Okay, good with that. I had done that. We’ll click delete. And then we’ll do it again. Command shift four. We’ll delete the sec first screenshot. We’ll delete the first screenshot, go back over here,(…) and then we’re going to go to full page.
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Actually hit done, delete. We need to scroll up a little bit so we can see it.
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Command shift 4, delete the first one.
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That looks okay.
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Save the file so we’ll call this home 3.
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Hit done, delete screenshot. Do it again, command shift 4, delete the black screenshot because again, the only reason why you’re seeing the black one is because I’m connected to an external monitor. Normally you will not see the black one.
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Back over here.
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And that looks good. Let’s save that to the file.
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Alright,(…) we got two more to go here. Command shift 4, delete the black one.
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I like using the iPad for as much as I can because I’m a very like the touch interface for me. I can go really quick. If I had both cameras on, you would see that I’m not using my mouse for almost any of this. I’m using my fingers.
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For me this is a lot quicker than doing with a mouse and I can do this anywhere. So I am doing this obviously in the studio right now but if I was out on the road, if I was traveling, if I was at a soccer game, I easily, this whole process I could do wherever it would not affect me where I’m at which is why I’m showing you how to do this on here. So back to Xtreme SD and go to raw files and then go to home 6.
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Okay, so we’re good on that. So now what we need to do is now that we have all the home saved, I’m just going to delete that screenshot. What I need to do now is I need to go get a background video. So you may already have background drone footage from your market. If you don’t, what we’re going to do is we’re going to go to motion array which is, I don’t know how much we pay for motion array but if we go to incognito,(…) it’s pretty cheap.
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I think it’s like 20 bucks a month or something like that. Maybe it’s 30. We go to pricing.
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You got 30 bucks a month. So that’s the plan we’re on. We don’t do anything with contracts. So we’ll get out of incognito here. We’ll go back to motion array and what I’m going to do is I’m going to go to videos and I’m going to go to footage.
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And the cool thing about motion arrays when you pay for them, anything you download while you pay for them is good for life. So if you ever stop paying them, that’s totally fine. You could still use your footage. So I’m going to go to search for San Clemente. It automatically pops up. So I’ve got views of the pier which is very common. Those last two are not. So I’m going to use, let’s take a look at this one. If you live in San Clemente or you’re thinking about moving to San Clemente, everybody knows this pier.
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I think that’s good. So we’re going to click download.
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And then we’re going to say download.
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And then up here in the upper right hand corner, we can see where it is. So we’re going to let that download here for a second. And then we’re going to save that raw file to the hard drive. Then we’re going to open DaVinci Resolve and edit this really quick.
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OK, that’s good. So we’re going to let that sit. I also need a background music. Now I did some research before. I’ll turn on the mic here so you can hear it, but we’re going to use this audio.
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We typically try to go somewhere around 80 beats per minute. It seems to be work well for our video. So we’re going to download this and this is going to work the exact same way.
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This is also out of motion array as well.
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So we’re going to go. OK, so there’s our stuff. So what we need to do is go to files here.
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Let’s unzip this really quick and we’re going to move this.
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Over to our extreme hard drive underneath our SC.
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And we’ll just save it right here. We’ll put it under raw files. That’s fine. So copy that over there. And then we’re going to do the same thing. We’re going to move this.
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To our extreme SC raw files, and we’re going to copy it over here. So you notice in files, it didn’t actually delete these. These are still in my downloads file,
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but it did move them over the server. So what we’re going to do now is we’re going to open DaVinci Resolve.
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It is right there and I’m going to go new project.
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Actually, we should have done inside the SCOW report here.
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A new project in here, and this is San Clemente. What can you get for one point five million?
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Create.
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And this is going to be a short. So the first thing I’m going to do is I’m going to come over here into use vertical resolution,(…) and I’m going to save. And what I need to do now is I need to import all my media. So I’m going to click there. I’m going to go to my extreme hard drive. I’m going to go into up. Here we go again on the setting standby.
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I got that fix. Go back into their raw files and I’m going to import all of this footage.
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Not this PDF. I don’t need that. So we’re going to open all these, put them in there.
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And then I need to get that audio. So let’s go back to import media. We’ll go back to the extreme SSD.
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We’ll go to not Google ads. We’re going to go to San Clemente raw files cruising through the city.
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I don’t give me a way file that sucks, but whatever. We’ll deal with it. Okay.
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So what I want to do now is I want this background video to be here first. So I’m going to drag this background video and I’m going to add a title.
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And so I’m just going to do a basic title. I’m going to drag the title right on top.
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I set up there. I set up there.
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And then I’m just going to click on the basic title, hit inspector on the upper right hand corner. And I’m just going to type.
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What can you get in San Clemente? For.
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And let’s change the size here a little bit.
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That looks good. I’m going to left justify this.
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And then we’re also going to go back to the media bin and we’re going to import a logo.
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So we’re going to pull this from creative cloud.
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There’s our settings again. I’m not sure why this keeps doing this. There we go.
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Okay. I have my socal report logo. I’m going to drag that right here.
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And then obviously that’s not going to work. So I’m going to click on the socal report, go on the upper right hand corner, and I’m just going to zoom out right there. That looks good. And I’m going to move this up a little bit.
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By dragging the Y. Now that’s not going to.
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I think that’s okay. Let’s click on the text. Let’s move that down a little bit.
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Okay, that’s good. The text is not the right font. The phone’s running off the hook today.
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So go down to plus Jakarta, which I don’t know if I have on this iPad. I do not.
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Let’s do din condensed.
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And then we’ll go back to settings. We’ll zoom in a little bit to make it a little bigger.
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Okay, that looks okay. This is going for four. I don’t think four seconds. Four seconds. A little early for me today.
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Okay, that’s good. But I noticed I’ve got some grammatical stuff on the thing. So what can you get? We don’t need to capitalize that in San Clemente. And then we need a.
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Question mark here. Okay, so that’s a good intro. So because this video right here, and I’m going to, there’s a little, I think it’s this. Or that.
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This is probably a little long. So let’s take this down to three seconds.
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Take this down to three seconds.
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All right.
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That looks good. Okay, so now what we need to do is we’re going to go back to our media pool and we’re going to take that audio and we’re going to drag.
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This below the media pool.
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So that place right now, I, if I scroll, drag this little part up. Where’s my little.
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There we go. If I drag this up.
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That’s a little loud. I click on this. I’m going to go to the inspector.
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And I’m just going to turn that down a little bit. Okay,(…) that’s probably good. So we’re going to go back and all we need to do now is just add those photos. So I’m going to go back to the media bin.
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And I’m going to go to home one. And I’m going to drag it right here.
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And you’ll notice automatically that looks weird. So we’re going to click on the image and we’re going to zoom out. And I want to zoom out so you can still see the background.
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Right. So that’s good.
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But I only want these to go for probably like four seconds. So let’s see what this is here.
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Even that logo just a little bit.
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Okay,(…) so that’s one, two, three, one, two, three, four. Okay, that’s good. So we’ll put this back here.
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It’s about four seconds. So that’s going to go four seconds. Now we’re going to go back to the media bin. And we’re going to drag. We’re going to do this for every single home. Now drag this over here.
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And we can right click.
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We can do the same thing here. If we want to put that in. We can do the same thing here. If we want to put the.
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You notice that one’s goofy. So we’re going to go back to the zoom part. We’re going to zoom that out a little bit.
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And you notice this one’s at one, two, three, four.
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So we need to drag this in a little bit to there. That’s another four seconds. Okay, that’s good. Let’s go back to the media bin. Let’s go to home number three.
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And drag that over here. Click on it. Click on inspector. Is your met out a little bit? And again, just using my finger.
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That was home number, let’s see, I think three. So we’re going to go back to the media bin. Let’s go find number home number four. We’ll do the same thing. Drag it over here.
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But it right up against it. Over there. Drag it back to four seconds. And we’re going to go back to the media bin. We’re going to do the same thing. We’re going to drag it over here. We’re going to do the same thing. Click on it. Click on it. Click on it. Click on inspector. Zoom out a little bit.
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That looks good. Now we’re going to go back to media pool. We’re going to go home number five.
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And we’re going to drag it over there.
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Do the same thing. Click on it.
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There we go.
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And last but not least, let’s go find home number six. It’s right there. Drag it over here. Oh, before we do that, we got to change this one. So go to inspector. Click zoom out a little bit.
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Okay, click this. Let’s put that up. I don’t want to do that.
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Where was it?
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There we go. There we go.
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Okay.
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So we have one, two, three, four. Let’s pull that back.
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So the cool thing is we’re already at the end of six and our video’s not done yet, which is great.
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So we’re going to zoom back over here and play. What can you get for San Clemente for 1.5 million?
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[Music]
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So far so good.
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Oh, let’s fix this one. Inspector. [Music] Okay,(…) so now what we need to do is we want to add one more title. So we’re going to go back to titles up here in the lower left. We’re just going to add a basic title again. And we’re going to drag that right here to hit right after. And we’re going to click on the title, move the cursor over, go to inspector. And we’re going to say to view all of the homes. [Silence]
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So that’s obviously going to be a little big.
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So let’s see if we can.
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[Silence]
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I think that looks good. And then we’ll left justify it. And then we’ll make it a little bit bigger.
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And then we’ll spell everything right. There’s no spell check inside this. So if you guys are like me,(…) want to double check your work.
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[Silence] To view all the homes in San Clemente.
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[Silence]
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Okay. And then what we’re going to do as well is we’re going to put our logo on the top of it. [Silence] It’s going to go to settings and we’re going to position this lower.
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[Silence] We’re going to go to media again. We’re going to take our logo and we’re just going to drag it right on top.
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[Silence] Okay. Go to inspector, zoom out.
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Take the Y axis, move it up. [Silence] Okay. Now, and there goes the settings again. So let’s fix our settings.
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[Silence]
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Sorry about that. Okay. So we’ve got all that good. Now you can’t really read this really well. So I want to see if I can go to effects. I don’t know if we can do this on… [Silence] Not yet. We don’t need the free version for this. I think it’s just called a color matte or a… Oh, it’s called a generator.
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And we’re going to do just a simple solid color. That’s what we’re looking for. And so let’s put this generator.
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See if we can just drag this over right here. And actually we want to put this… Even though we’re putting it on top, we’re going to move this down. So I want to make this the same thing. I’m going to go to the inspector, go to the generator,(…) settings. And then under composite, we’re going to take the opacity and we’re going to bring that down to about, I’d say 65.
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Okay. And all we’re going to do now is we’re going to try to move these above here. Move that above there as well.
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That way it makes it dark behind it so I can see everything. That’s the only reason why we did that. So we’re going to make that even a little bit.
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Snap it to that. We’ll click this one. We’ll move it down there. Now that transition is probably going to be a little rough. Let’s see what it looks like.
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Yeah. So let’s…
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That looks a little better.
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Okay. That probably is going to look better.
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All right. Perfect.
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That’s it. That’s the end of this. They all don’t cut at the same spot. So we’re going to do the same thing. See if… There we go. That’s going to snap. That’s weird how it snaps that way, but it doesn’t snap the other way.
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Okay. Now here we don’t need… We need to cut this. So we’re going to put the cursor right there. And we’re going to do command. I think it’s the… Yep.
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Command forward slash. Click that, delete it. Click that, delete it. And that is it. So if we’re going to play the whole video, that whole video is a one-way. The whole video is a walking 32 seconds long. So we’re way… So you can easily double the length of the videos. I’m not going to worry about the black background on this first part, just because, you know, I want that video to stick out. So I’m going to hit play. I’m going to hear the video audio here. You can hear it.
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I can’t remember my shortcuts because I think it’s… Is it… Shaven?
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Let’s Google it.
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There’s a…
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Oh, option command K.
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Yeah, that’s what I had. There it is.
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Okay, and I think it is…
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Window…
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Sort space.
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There it is right there.
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That’s what I thought it was.
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There we go. So I had to hit control option D, and that brings me up to the delivery page. So sorry about that. I’m going to go to… This is San Clemente.
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What can you get for 1.5 million? We’re going to save this on our hard drive.
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Let’s create a new folder called bounced.
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And then we’ll save it in there. I want it as an MP4.
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H264 vertical resolution. That’s totally fine. We want to restrict this to the frame rate times a thousand, double times a thousand. So this would be 48,000.
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And I’m not really sure why this…
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Doesn’t want to agree with me. 48,000, there you go. Leave all this the same. Advanced settings. We’re not going to do anything. Subtitle settings, audio is render one track per channel. The render queue, there it is. Render all just like desktop.
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And so while this is rendering, you may think like, “Whoa, this is like a lot of work to do on.” Well, if I didn’t have to explain it, and I was just doing this as I was, I don’t know how long we’re into the video, how many minutes we’re into the video. But if this was all I was doing, I wouldn’t do anything else. I would just, you know… And now that I have a San Clemente template done, where I’ve got the background video, the audio, and all of that stuff, I’m going to save this template. The next time I do a video in San Clemente, all I’m going to do is change the first title, and then change the six images and export. So the first one to create is the longest one. The other ones are…
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They go really quick from there, and you can churn these out really quick. In fact, if you set these up and then give all these project files to a VA,
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everything that I just did on the iPad, you can easily do on a Mac or a Windows computer. The project files work both ways. And you can do the whole thing on the free version of DaVinci Resolve. So any VA that you hire, you don’t need to buy them additional software. They can do it all for you.
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A VA that’s getting paid $300 to $500 a month part-time to do these easily could spit out five to six of these every single day for you 20 days a month. Now, I’m no math genius, but six times 20 is 180, right? Or 120. That’s why I say I’m not a math genius. And if you were uploading 120 shorts that have to do with your market locally, with this type of stuff, I promise you your channel will grow, and it would result in traffic to the site. So obviously, when we upload this to YouTube Shorts, we’re going to put the link…
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If we go back to this, this blog post that we pulled everything from,
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we’re going to put the link to this blog post inside the comments of that so it drives them to this. Now, if I wasn’t logged in, there’d be a pop-up that says, “Join the SoCal Report San Clemente Edition.”
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And that’s how we drive traffic. Now, those are going to give you traffic perpetually forever. It’s never going to shut off because, you know, YouTube is organic and it’s search-based. So as many of these as you can upload, you’re going to get a lot of free traffic. And if you use track links, you’ll be able to prove that it works. I don’t necessarily think it’s, you know, necessary unless you want to get super granular, but we’re going to drive into this blog post. This is the link we’re going to put into the comments, all right? That’s how it would create it if you go to the SoCal Report YouTube channel. It’s a brand-new channel. We’ve only uploaded a couple of videos so far. You’ll see our team start to do these, you know, in the coming weeks pretty aggressively. And you can start to see what the play counts are, right? So that’s how you create it on iPad. You can do this wherever you’re at. You don’t need to be in the office. You can be anywhere whatsoever. DaVinci Resolve does hog battery life, so you want to make sure your iPad’s charged at a decent amount before you do this.
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But that’s it. That’s how you do it. If we go back to the screen share and we go take a look at– it only took eight seconds to bounce that video down, right? So it’s fairly quick. If we go find it now, we can go over to Files.
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And we can go to our Extreme Hard Drive. We can go to the San Clemente. One right here. We can go to Bounced and click on it. There it is.
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And I don’t have audio on the way into it right now.
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So if you live in anywhere of a populous area, you’ll be able to get stock footage from Motion Array. We check Austin, Dallas, Nashville, Orlando,(…) Phoenix, Scottsdale. There’s stock footage for all of that. If you live in an area and you can’t find stock image from Motion Array, next time you take a listing, just have your photographer put the drone up in the air and do a 360 video that’s three minutes long that you can cut into a bunch of different stock footage. We need a couple of those to do unlimited of these videos. We’re going to use that video for every San Clemente video. There’s no reason to try to go find new ones every single time because the only purpose that video serves is when people see it, they’re like, “Oh, I know where that’s at. That’s where I live.” That’s the only reason that we show that video. All right. Hope this was valuable. Any questions, let me know. That’s how I would create IDX videos without you being on it, without you talking, all done on your iPad as many as you can. Trust me, they will rank. You will get traffic from them. If you do it right, you do it long enough, the YouTube channel will grow. All right. Love you all. Have an amazing rest of your day. Talk soon.